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Great descriptions drive engagement through favorites and likes. High-engagement properties sell faster. Scriptbiz will help you learn more about the value of an engagement and how to drive engagement through descriptions.

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Delight

Descriptions using the word “Delight” are 80% more likely to receive a favorite than other descriptions. However, “Delight” is underused among real estate professionals – learn more here.

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Opening your Descriptions

It is vital to catch a prospect’s attention as soon as possible, which is why we’ve analyzed the best words, phrases and topics to reference in the opening of your description.

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